At the recent 2025 Google I/O developer conference, Google DeepMind pulled back the curtain on Veo 3, their latest and greatest AI for creating videos. And let me tell you, it’s a big deal. Imagine getting high-resolution, movie-quality video, complete with perfectly synced and realistic audio – everything from the sounds of a bustling city to special effects and even natural-sounding conversations.
Even folks like Elon Musk, the head of Tesla and X, couldn’t help but be impressed, publicly calling it “awesome.” That kind of praise really shows how much AI tech is shaking things up across all sorts of industries. And it wasn’t a one-way street; Demis Hassabis, the CEO of Google DeepMind, quickly responded, showing a clear mutual respect among these AI heavyweights. It’s a nice nod to the continuous progress we’re seeing, especially since Musk was also a fan of Veo 2, the previous version.
So, what can Veo 3 actually do? Well, pretty much anyone – whether you’re a content creator, a filmmaker, or even a business pro – can whip up amazing videos just by giving the AI some simple text or images. Veo 3 blows Veo 2 out of the water, especially when it comes to how accurately things move, how well lip-syncing works, and just how incredibly lifelike everything looks. Plus, it can generate realistic background sounds, create dialogue, and even stitch together coherent stories from some pretty complex prompts.
If you’re eager to try it out, Veo 3 is available through the Gemini app, but only for folks on the AI Ultra plan, which costs $249.99 /month. Businesses can get their hands on it through Google’s Vortex AI platform.
Some users have noticed a few quirks here and there in the ui and working of the Veo 3. Sometimes, Veo 3 struggles with understanding exactly where things should be placed in a scene, and the audio can be a bit hit-or-miss, often needing some manual tweaking for getting the required output scene. The user interface has also been reported to have few glitches and bit tricky to navigate, which can be frustrating to some users. And while Google has put safeguards in place to stop the creation of harmful stuff, there’s still that lingering worry about how easily such realistic AI-generated videos could be misused, especially when it comes to spreading misinformation and hate against any community or people.
Lastly, Elon Musk’s thumbs-up for Veo 3 really highlights its importance in the ever-evolving world of AI. Even though he’s often critical of some AI developments, his praise for Veo 3 shows what’s possible when AI is used responsibly. As AI keeps pushing boundaries, it’s going to be super exciting to find that sweet spot between innovation and ethical considerations to make sure it benefits society.
What do you think what are the most exciting applications of this kind of video generation technology?
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